Welcome to AnswerNet MRC!
AnswerNet MRC offers a wealth of expertise and services in social and political science research, market surveys, focus group market research, product testing and product placement.
AnswerNet MRC is the Market Research Division of the AnswerNet Network.
Working in conjunction with AnswerNet Network's multiple market research centers and 50+ call centers nationwide, AnswerNet MRC provides the potential for valuable region-based marketing and social science research.
Providing A Comprehensive Arsenal of Market Research Technologies
Founded in 1984, AnswerNet MRC (formerly MRCGroup Research Institute) has become known as the most technologically advanced market research data collection facility in the United States.
It is a comprehensive qualitative and quantitative arsenal of research technologies, specializing in the development of customer retention and customer acquisition programs for businesses, along with social sciences research for government agencies.
Delivering Wide Span of Market Research, Focus Groups
and Product Testing Services
AnswerNet MRC's services span:
- Testing of new television pilots and Hollywood movies in a real-time behavioral response preview theater
- Movie trailer and commercial testing via the Internet
- Traditional market research for corporations and government agencies, such as telephone data collection
- Test marketing, including product placement
Serving Business-to-Consumer and Business-to-Business Markets
We serve both business-to-consumer and business-to-business markets as well as government and institutional clientele.
AnswerNet-MRC is a member of the Marketing Research Association.
Learn more about:
and contact the Market Research Division to design a polling, survey, focus group, or product testing research program to meet your needs.
